BSE RNR
MARKETING BOARD
If you have any event or sale ideas or if you ever have a marketing-related issue, email Andrea at andrealittle@baberstrunk.com, or you can submit it below.
Monthly Marketing Materials and In-Store Specials
Click to download all marketing materials for each month. After instant download, the file can be accessed by File Explorer > Downloads. Each file includes links to current graphics and/or audio spots for social or text use. If you have any questions, please email andrealittle@baberstrunk.com
January 2025
February 2025
March 2025
April 2025
May 2025
June 2025
July 2025
August 2025
September 2025
October 2025
November 2025
December 2025
Marketing Materials
Below are PDF files for new customer postcards, door hangers, and FREE ROTATE AND BALANCE cards.
New Customer Postcard
New Customer Door Hanger
Rotate & Balance Card
UTILIZING
SOCIAL MEDIA
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Share Store Posts
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Regularly share posts from our store's page on your social media accounts to expand our reach. Encourage your friends and followers to share these posts further to create a ripple effect.
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Engage with Our Posts
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Like, comment on, and react to our posts to increase their visibility in others’ news feeds. The more engagement our posts receive, the more likely they are to appear in the feeds of your friends and extended networks.
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Create Personal Endorsements
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Post personal stories or endorsements about your experiences with our products or services, tagging our store's page. This can personalize our brand and strengthen our community connection.
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Invite Friends to Follow Our Page
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Use the "Invite Friends" feature to ask your network to follow our official page. Adding a personal message about why you enjoy working with us can help persuade friends to engage.
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Comment and Participate in Discussions
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Actively participate in discussions on our posts and related community or group posts. Offer helpful insights and information that enhance our brand's reputation and assist customers in understanding our offerings better.
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Tag and Mention the Store
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When posting content related to our products, services, or related topics, tag our official page or use relevant hashtags. This helps increase the visibility of our posts and promotes our brand to a broader audience.
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Quick Responses Matter
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Stores like Tupelo, Gulfport, and Dothan are knocking it out of the park with average response times. This isn't just about being fast; it’s about maximizing customer satisfaction and driving sales. Let’s all aim to get those response times down.
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Learn from Others
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Look at Hattiesburg and Mobile - their active engagement on Podium has resulted in a high volume of new leads and impressive review ratings. It’s clear evidence that staying active on Podium pays off if you look at their installs.
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Harness the Power of Reviews
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Our reviews are key to keeping an online presence. Stores like Mobile, Hattiesburg, Dothan, and Pensacola have boosted their visibility by sending hundreds of review invites. More reviews mean more leads and more customers, so don’t skip sending those invites!
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Stay Engaged
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There’s a strong link between how much we talk to customers on Podium and our overall performance. More conversations can lead to better visibility and higher ratings. Focus on really utilizing Podium to its full potential. You have control over these numbers.
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Keep in Touch
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Regular check-ins with customers keep us on their minds and build lasting loyalty. A quick message asking about their service experience can make a HUGE difference and can create a life-long customer.
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UTILIZING
PODIUM
IN THE COMMUNITY
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Participate in Local Events:
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Join community events, car shows, and local fairs to showcase your products and services. Set up a booth at these events to conduct live demonstrations and offer exclusive event promotions.
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Collaborate with Local Businesses:
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Partner with car dealerships, auto repair shops, and local businesses to offer joint promotions or referral discounts. Consider cross-promotional opportunities where you can provide benefits to each other's customers.
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Host Educational Workshops:
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Offer free workshops on tire maintenance, wheel alignment, and the importance of seasonal tire changes. Use these sessions to educate potential customers on how proper tire care can save money and enhance safety.
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Engage in Community Service:
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Sponsor local sports teams or community groups to increase brand visibility.
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Organize or participate in community days, contributing to local goodwill while promoting your business.
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Utilize Social Media Locally:
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Post regularly about your involvement in community activities and share customer testimonials to build trust.
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Offer Community Specials:
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Introduce community appreciation discounts or loyalty programs for local residents, organizations, or business employees.
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Baber Strunk Enterprises + Social Media
We love that you post to social media for RNR! This helps keep your stores stay top-of-mind, positively influences your install numbers, and helps your store and team grow. This policy is designed to provide guidelines for employees when posting content related to their work at BSE’s RNR Tire Express on personal and professional social media platforms, including Facebook, TikTok, and Instagram. This policy applies to all employees of Baber Strunk Enterprises across all positions and locations.
Personal Responsibility:
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Always use a personal email address for personal accounts and a store email address for store accounts to avoid confusion with business accounts. Any store social media accounts or groups must be accessed by Baber Strunk Media Agency, and all access, usernames, and passwords must be given to Andrea Little, Marketing Director.
Respect Confidentiality:
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Do not share confidential or proprietary information about Babers, Inc., RNR Tire Express, our clients, or our partners. This includes internal strategies, non-public financial information, or personal information about customers or fellow employees.
Respect and Professionalism:
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Maintain professionalism in your posts, avoiding content that could be reflected negatively on Babers, Inc. and RNR Tire Express. This includes avoiding posts that are discriminatory, offensive, or derogatory.
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Be respectful and polite; avoid arguing or heated debates on all RNR Tire Express posts, reviews, or social media ads.
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Report any inappropriate or harmful content you see from other employees that may damage our reputation with your store manager. Violations of this policy may result in disciplinary action, including termination of employment.
Brand Representation:
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If you are authorized to manage or contribute to official RNR Tire Express social media accounts, ensure all content aligns with our brand values and marketing strategies. Use official logos, graphics, and messaging templates from our marketing department.
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If you are unsure whether a post complies with this policy or need clarification on any points, please refer to your store manager before posting.
Legal Compliance:
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Do not engage in any form of false advertising or misleading promotions. For example, always put an end date on any post that publicizes sales specials or current deals. (i.e., Deal ends 01/01/01)